Logo Design, Brand Identity, Social Media Creation & Print Collateral
Charm is a loose leaf tea brand concept that embodies a captivating and refined identity. The brand concept revolves around a combination of distinct design elements, including bold typography, a premium brand mark, and an organic color palette. These elements work together harmoniously to create a visually appealing and memorable brand experience.
The typography used in Charm's branding is carefully selected to convey a sense of charm and elegance. Bold typefaces are employed to make a strong statement and command attention, while also exuding a touch of sophistication. The typography is chosen to be versatile, allowing for various variations that can be applied across different mediums and materials, enhancing the brand's flexibility and adaptability.
The premium brand mark of Charm serves as a visual representation of the brand's essence and values. It is designed to be eye-catching and instantly recognizable, leaving a lasting impression on consumers. The mark may incorporate symbolic